The Goal of the client is to increase brand awareness from Ajman to all UAE and increase sales and market share after we launch it's e-commerce website and app

Cleaning Superstore faced stiff competition and struggled to boost sales in Dubai's crowded cleaning products market.

Set up targeted Facebook ad campaigns with specific objectives to narrow down relevant demographics, interests, and behaviors. Created multiple ad sets targeting different audience segments and testing various ad creatives. Allocated budget strategically to ensure optimal reach and frequency. Regularly monitored ad performance metrics like CTR, conversion rate, and ROAS.

Primary goal was to leverage digital marketing channels, specifically Google and Facebook campaigns,to increase sales and expand its customer base in Oman

Modern Oman Bakery struggled to boost sales in a competitive market, aiming to stand out and attract customers with unique offerings and stand out as the leader of this industry.

Utilize advanced targeting on Google and Facebook Ads to effectively reach the target audience. Narrow down demographics, interests, and behaviors for better ad targeting. Experiment with different criteria to find optimal audience segments. Implement lead nurturing strategies to engage potential students.

Masterbaker Studio aimed to boost website traffic and sales by targeting passionate bakers with premium ingredients like flour, chocolate, butters, and creams.

They are struggling to scale their brand online & increase the sales MoM consistently

To effectively display Masterbaker's extensive inventory, we utilized Dynamic Search Ads and Performance Max campaigns with Feed-only on Google Ads. Additionally, on Meta Ads, we employed Dynamic prospecting ads and catalog ads targeting lookalike and retargeting audiences. To prevent ad fatigue, we regularly refreshed the first card creatives when frequency exceeded the standard benchmark threshold. Furthermore, implementing negative keywords and placements at the account level helped optimize spending and achieve lower cost per acquisition.

The company aimed to increase high-quality leads for its rental units to expand its client base and drive revenue growth.

The furniture industry in Dubai is highly competitive, dominated by established brands, while Prowork was newly entering the market.

Conduct thorough keyword research. Audit and optimize existing campaigns. Set up targeted ad groups with relevant keywords and copy. Adjust bids to prioritize visibility for users searching for event rentals.

Drive enrollment to the Culinary Courses and get more leads to the UAE market.

Reach the right audience who have an interest in cooking Classes, Culinary Courses, and improving their cooking skills.

Utilize advanced targeting on Google and Facebook Ads to effectively reach the target audience. Narrow down demographics, interests, and behaviors for better ad targeting. Experiment with different criteria to find optimal audience segments. Implement lead nurturing strategies to engage potential students.

Maison Bmore aimed to elevate its online presence and drive sales through targeted advertising, focusing on high-value products

Inconsistent results and sales due to a lack of effective marketing strategy.

Utilized Dynamic Search Ads and performance max campaigns across various ad units for efficient conversions. Strategy & Implementation Utilized Dynamic Search Ads and performance max campaigns across various ad units for efficient conversions. Segmented ads by gender categories and employed diverse ad types for optimized campaign efficiency. Leveraged email marketing for strong retention and cross-selling to existing users.

Heveya aimed to enter the UAE market, targeting eco-conscious consumers.

Exploring a fresh market, they lacked understanding of their audience's preferences regarding product sustainability and quality

We achieved an 84% performance boost for this brand in Q4'23 & Q1'24 with targeted keywords organized into themed ad groups. Using both Search and Performance Max campaigns, we balanced cost per purchase with Search, while maximizing conversions with Performance Max. We also analyzed past data to identify top-selling products and categories, launching a new Performance Max campaign with increased budget and feed enablement.

The company aimed to increase sales and market share in Dubai's competitive furniture industry.

They are struggling to scale their brand online & increase the sales MoM consistently

Utilized Google Ads for targeting office furniture seekers in Dubai with focused keyword research for high-intent terms. Created ad extensions for additional product details and used bid adjustments to boost ad visibility. Utilized Facebook's ad targeting to reach decision-makers & created engaging ad creatives featuring ProWork's products.

Mapei to boost website traffic and sales by targeting passionate bakers with premium ingredients like flour, chocolate, butters, and creams.

Despite that the Middle East provides the best ROI on spending, however, they struggled to find out the demand generation & the right target audience as a B2B2C business.

Implemented targeted search campaigns for construction adhesives, sealants, and chemicals, refining keywords daily for lower CPC & CPL, yielding quality leads with low CPA. Utilized Meta Ads & LinkedIn Ads for top-of-funnel awareness & Developed a diverse creative asset for A/B testing and optimized CTR & conversion rate. Used Geographic targeting across the Middle East, UAE, Bahrain, Oman, Kuwait, KSA, Kenya, and Egypt to build awareness and drive demand.